by Rick Smith (January 17, 2001)
At the 38th annual NATPE Conference & Exhibition, in Las Vegas, the convergence of traditional television and high technology was quite strong. Some of the well known industry heavyweights exhibiting were Warner Brothers, Telefilm Canada, Buena Vista, MGM, Columbia TriStar, Studios USA, Twentieth , Universal, Tribune Entertainment and Viacom. Conferences also demonstrated convergence in this industry and ranged the gamut from the conventional issues of marketing and finance to security and intellectual property rights in a digital world.
Technology firms in attendance were:
Commercials for One
Broadcasters can now target individual consumers
Prefab kit for sticky 3D sites
blaxxun's new Instant Community creates a world on your website
Find that clip!
Pictron technology permits users to search online video assets
Buy from your TV
Qpass provides secure t-commerce solutions
Paid Internet TV is here
RealNetworks membership numbers soar
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